You don’t stay in the game for over 20 years without knowing how to play it right. For Liebherr, the global manufacturing and technology giant with deep roots in engineering and sport, backing the biggest stages in table tennis is more than a partnership.
ITTF and World Table Tennis (WTT) is proud to announce that Liebherr will extend its long-standing support for the sport into another landmark year, returning as Official Event Partner for three of the most anticipated events on the global calendar: the ITTF World Table Tennis Championships Finals Doha 2025, WTT Champions Montpellier 2025, and WTT Champions Frankfurt 2025.
The action begins in Doha, where the Qatari capital will host the ITTF World Table Tennis Championships Finals for the second time in history, 21 years after it first staged the event in 2004. From 17 to 25 May 2025, the world’s best will gather for nine days of title-chasing and legacy-defining moments. With a history of hosting elite sport and a flair for spectacle, Doha is the perfect canvas — and Liebherr will be there, courtside, where the drama unfolds.
Adding to the occasion will be Liebherr’s “Coolest Shot of the Day” campaign, which will spotlight the most jaw-dropping rallies and moments of control under pressure, brought to fans daily across ITTF and WTT’s social media platforms.
Then comes WTT Champions Montpellier 2025, where the Sud de France Arena will once again become a cauldron of intensity. After 41,000 fans poured into the venue across six days in 2024, this French stop has cemented itself as one of WTT’s true fan favourites. Now, for the first time, Liebherr enters the Montpellier spotlight as an Official Event Partner, expanding its European footprint and aligning with one of the continent’s fastest-growing sporting events.
Hot off the heels of Montpellier, it’s back to Germany, where WTT Champions Frankfurt 2025 will be the last WTT Champions stop on the WTT calendar. It’s a homecoming of sorts for Liebherr, in their third appearance in the heart of Hesse as Official Event Partner of the event. In a region steeped in sporting heritage and innovation, Liebherr’s presence bridges its local pride with a global stage.
“We’re proud to renew our commitment to the global table tennis community,” said Steffen Günther, Managing Director of Liebherr-International AG. “From Doha to Frankfurt via Montpellier, these are more than just events to us. They are where history is made, and where Liebherr belongs. This sport represents the values we live by: precision, reliability, and performance under pressure.”
“Liebherr is part of the DNA of this sport,” said Jonny Cowan, WTT Europe General Manager. “Their support has helped elevate generations of table tennis. With this renewed partnership, we’re writing the next chapter together. From iconic digital campaigns to a physical presence across three world-class events, Liebherr’s impact will be felt on every front.”
Since first stepping into the World Championships in Paris in 2003, Liebherr has become synonymous with elite-level table tennis. Its support has spanned cities, continents, and generations, helping shape the sport’s growth through innovation. In 2025, that story continues: bigger, bolder, and built for the big stage.
