14 Nov 2017

The 2017 ITTF Challenge Seamaster Nigeria Open received in excess of 29.35 million viewers over the period of the five-day tournament globally.

Thus the tournament achieves the distinction of being the most covered ITTF Challenge Tour tournament of the year, whilst in terms of prize money being second in line to the Spanish Open.

by Olalekan Okusan, ITTF-Africa Press Office

More than 20 countries across the globe broadcast the event.

CSM Media Research-KantarSport, contracted by the International Table Tennis Federation conducted the survey.

“The ITTF Challenge events, we found in our worldwide sports programmes tracker that the Belarus Open, aired on Belarus TV-5 Sports, reached 6.2m of the 6.9 m Belarussians. The Nigeria Open was shown live and non-live on Super Sport 9 and Super Sport Blitz, South African channels as well as on the Pan-African channel Super Sport 5 which was tracked in Nigeria, Senegal and South Africa.

Supersport 9 in South Africa, a PAY-TV channel received by 19.7 per cent of all TV households so it was available to a potential of 8.86 million viewers. As for SuperSport 5, it reached 11.4 per cent or 5.13 million potential viewers. No such information is available for Nigeria (no measurement at all), nor Senegal (a French company just started measuring Dakar, 1.71 m TV users).”


Challenge Series CSM Media Research-KantarSport

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Day 3 - 2017 ITTF Challenge Seamaster Nigeria Open